My Projects:
Logo Design
In my SMAD 201 class, I created a logo for the Healthy Celebrations Running Club. I crafted a design that embodies the club's ethos of empowering female runners. The entire vector image was developed using Adobe Illustrator.
Glossier Newsletter
In my SMAD 201 class, I designed a newsletter mockup for the beauty brand Glossier using Adobe InDesign. The design highlighted Glossier's simplistic feel and message.
SweatSync App
In my SMAD 203 class, we employed user research, user story narratives, wireframes, and sitemaps to develop a unique application. I opted to create an app specifically for James Madison University students to facilitate easier access to Group Exercise classes at UREC. Below are the graphics illustrating my research process and several pages from the final version of my app.